Veterans’ Day isn’t a one-day deal

November is one of our favorite months here at Team RWB because while every day is Veterans Day with our organization, the entire nation joins us in celebrating the contributions of those who served. 

In the lead up to Veterans’ Day on November 11, 2023, Team RWB’s partners joined us in an extra effort to say “thank you” to those who served. Keep reading for our favorite moments and to learn more about how it’s not too late to show your support with our partners this month. 

Athletic Brewing

For the third year, Athletic Brewing is donating 100% of profits of Ready Front IPA to veterans organizations including Team RWB. This Veterans Day non-alcoholic brew is hop-forward with notes of citrus, tropical fruit, and pine, it’s as bold, bright, and spirited as the heroes it honors. Missed it on Veterans’ Day? You can still stock up! 

Veo Strips

Veo Strips is donating 15% of the sales of their Veo Strips this month to Team RWB. Veo is an ultralight adhesive strip that channels sweat away from your eyes.  Check them out and grab yours! Use code TEAMRWB at checkout for 10% off your purchase.

Heritage Gear

We were able to highlight the critical work we're doing for veterans' mental and physical health, along with the special partnership we've developed with a company called Heritage Gear on Fox & Friends. Check out the spot below and click here to shop. 

Opn Sound 

Opn Sound is donating $1 of each product sold this month to Team RWB.

Epoch Lacrosse 

This month, we’ve partnered with Epoch Lacrosse on a giveback campaign. 15% of sales of branch specific lacrosse sticks will be donated to Team RWB this month.

WOD For Warriors

In a collective effort of gyms and participants across the country, WOD for Warriors, presented by The Vitamin Shoppe, raised over $98,000 to support America’s veterans. It’s not too late to grab your gear if you missed out!


Finally, we wanted to extend an extra thank you to Starbucks! Veterans, service members, and military spouses received free coffee at participating U.S. Starbucks stores on Veterans’ Day. Additionally, Starbucks showed their support for the military community with a $100,000 donation to Team RWB.


Moving Forward: Thankful for YOU


Starbucks' Eight-Year Partnership Transforms Lives of America's Veterans